Stock Imagery vs Bespoke Photo Shoot

Something that comes up time and again when working with clients is imagery. Leaflets, vouchers and websites in particular all require some kind of imagery to help convey the message to your clients. There are two options when it comes to images you can use. Stock images, either sourced royalty free or purchased from an image library or by commissioning bespoke photography. So what are the pros and cons of each option and which is best for you? Stock images Pros There are 100s of stock libraries online from higher cost ones like Adobe and iStock to royalty free ones like Pixabay. For just a few pounds you can choose from 1000s of professional pictures, sometimes finding something abstract or

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